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16 January 2019

5 Effective Marketing Tactics for Increasing Nonprofit Donations and Sponsorships

If you have been reading the SofTrek blog for a while, you will know there are a lot of great ways to establish and grow your donor base 

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01 November 2018

Donor Management Software: The Smart Nonprofit's Guide

Your organization’s relationships with its donors are some of the most crucial connections it can have. You already know that stewarding donors is more rewarding in the long run than soliciting first-time donors again and again.

But how can you ensure that you have all the tools you need to successfully cultivate, maintain, and strengthen the relationships between your nonprofit and your donors?

Enter donor management software, or a centralized and overarching platform for tracking donor data and driving engagement.

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22 October 2018

5 Outstanding Benefits of Hiring a Fundraising Consultant

No matter the size of your nonprofit, you’re always looking for ways to improve your organization’s internal operations, fundraising strategy and overall impact on the world. The amazing thing is there is someone else who wants all of these things for you, too: your fundraising consultant.

Fundraising consultants can be your greatest allies in taking your nonprofit to the next level. Before you start your next big project or create a fundraising strategy, read through this guide to see what a consultant can do for you! 

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03 October 2018

Major Gifts: 5 Strategies to Solicit High-Impact Donors

Major gifts come in many different sizes, based on the size and fundraising needs of your nonprofit, but each and every one is treasured. And as a nonprofit professional, you already know what a game-changer a gift of that size can be for your organization.

No matter if your nonprofit considers a major gift to be $1,000 or $100,000, actively soliciting these gifts can wildly change your nonprofit’s ability to serve its cause.

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