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Food Bank of WNY Chooses ClearView CRM Fundraising Software;
Ochsner Clinic Foundation Moves Into Cloud With ClearView

Two large organizations to use ClearView's nonprofit CRM online for range of fundraising activities

Amherst, N.Y. (February , 2015) – Two nonprofits have selected cloud-based ClearView CRM from SofTrek Corporation as their nonprofit fundraising software:

  • The Food Bank of Western New York will use ClearView CRM’s constituent relationship management, reporting and operational tools to work with donor opportunities, power fundraising activities and track results. "The Food Bank of WNY looked at a variety of fundraising CRM systems and found that ClearView CRM offered a great balance of ease of use and depth in terms of its functionality. It was also very cost effective in the value it gives us," explained Justin Guerin, the organization's operations director.

    Since 1979, the Food Bank of Western New York has helped the region's less fortunate by acting as a bridge between sources of food like retailers, food drives and manufacturers, and agencies serving the needy. Part of the nationwide Feeding America network of some 200 large food banks, it distributes food and supplies to approximately 400 agencies in three counties.

  • Ochsner Health System's Clinic Foundation has moved its ClearView CRM system into the cloud, or online, instead of itself hosting the system as it did previously. “Ochsner is very excited about the move to ClearView CRM online," said Deborah Conwell, Ochsner Clinic Foundation's director of philanthropic services. "The move has been practically seamless, and this has made our program directors more independent in tracking their prospect moves. The opportunity ClearView affords us with automating processes and online giving is endless. I look forward to a very productive 2015."

    Ochsner is southeast Louisiana's largest nonprofit, academic, multi-specialty healthcare delivery system and one of the country’s biggest academic medical centers not based at a university.


About SofTrek Corporation
For more than 25 years SofTrek Corporation has provided fundraising software, decision support tools, online marketing tools, and professional business services to nonprofit organizations. SofTrek's software, services and solutions help all types of nonprofits build relationships with their donors and manage their fundraising activities.


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